As you already know, social media is a big part of growing your business. It increases your brand awareness and can often serve as an extremely cost efficient form of digital marketing. It also offers you a unique opportunity to engage directly with your potential and current customers. But you’re busy running a business, so how are you supposed to capitalize on all that social media has to offer you at the same time? Social media management tools like Hootsuite make it easier for you.
What is hootsuite?
Hootsuite is a social media management tool that allows you to keep all things social media in one place. It offers you a unique dashboard that reports the important data and a birds eye view of how your brand is doing online.
Why do you need hootsuite?
Chances are you are managing multiple accounts for your brand. And if you aren’t, you should be. It’s important to meet your audience where they are. So if you haven’t already, go ahead and create profiles on the platforms that would be relevant for your brand.
Hootsuite integrates with Twitter, Facebook, Instagram, LinkedIn, Google+ and YouTube.
Monitor multiple streams in one place
With multiple profiles and a unique audience for each, managing your feed can feel a bit overwhelming. With Hootsuite you can see all of your streams in one place.
Allow your team to manage brand presence
You can give your team unique logins that allow each of them to manage your brand’s presence online. Each team member can see the posts scheduled in the queue, and they can work together to develop a strategy that works for your business.
Robust reports
Need to know which platforms are performing the best? Maybe you want to know who is interacting the most with your content. Have a specific campaign you want to keep an eye on? Hootsuite’s dashboard gives you all the insights to keep your business growing.
Sign up for Hootsuite today!
Are you ready to get started and rock your own e-commerce business? Get in touch. We’re Arya Creative, a branding, web design and development agency who specializes in e-commerce and Shopify.