The one goal every e-commerce business owner has in common is to move product. And it’s traditionally the most ideal to move that product quickly. But in the event that something isn’t moving like it should, it’s wise to appeal to what every customer wants: give ’em a deal! Whether you want to boost your post holiday sales or you need to move dead stock, establishing shareable discount links is the way to go.
Shareable Discount Links for Shopify
This new Shopify feature allows for you to generate shareable discount links. A discount code or link is a great way to boost your sales. Everyone is on the hunt for a great deal. But the problem with standard codes is that your customers have to remember them.
From the time the you pique their interest with the code to the time they reach your checkout, there are a hundred different ways to lose the customer. With shareable discount links, you can be rest easy knowing you’re less likely to lose the sale along the way.
How to create your links
Go ahead to your Shopify store and create a new discount. At this time, decide which discount variables you think will generate the best results for your store. Once you’ve saved the discount, you can then hit “promote” to get your Shareable Discount Link. This link will take your customers directly to your homepage, but the discount will be automatically generated at their time of checkout. No need for them to remember any quirky codes or apply any special discounts. It’s as simple as that!
At this time, Shopify Shareable Discount Links only direct your customers directly to your homepage. But they are currently working on a feature that will allow these links to direct your customers to specific products or collection pages. How cool will that be? If that’s of interest to you, there is still a way for you to manually link to a specific product or collection page right now.
Ready to get started with your own Shopify store? Get in touch!